The annual event has been held at the Crowne Plaza Heythrop Park for the past three years but the 2014 conference will see a change of location.
Iain Wylie, interim Chief Executive of the GCA, explained: “We wanted to announce the date of our next conference as soon as possible so people can make sure they get it in their diaries.
“We’re really excited to have found a new venue too and thought it would be more fun to get people to guess where it is rather than reveal the location straight away.
“During the next few months we will be releasing clues about the venue and asking people to submit their guesses. The first 12 people to get it right will receive a bottle of champagne in their room at the conference.”
More than 300 delegates from the nation’s leading garden centres, including independents and chains, are expected to attend the annual GCA Conference.
Iain added: “As always our conference will provide delegates with pertinent information on key aspects of the garden centre industry to assist members in achieving their business goals.
“The information shared will focus on a wide range of topics, including merchandising, marketing and management.”
The GCA annual conference will take place from January 26 until 29, 2014. The venue is to be announced.
The GCA represents nearly 200 garden centres nationwide.
Through sharing information and its inspection programme the GCA helps members to achieve high standards in customer service, plant quality and reliability.
For further information, please call 0118 930 8918. Alternatively, please visit www.gca.org.uk, log on to www.facebook.com/pages/GardenCentreAssociation or follow the organisation on Twitter at www.twitter.com/GC_Association.