One of the UK´s longest established greenhouse manufacturers, Eden Halls Greenhouses has been renamed as The Juliana Group Ltd, a new company which includes the Halls, Eden and Juliana greenhouse brands.
Long part of the international Juliana Group, headquartered in Denmark, the UK company has enjoyed considerable consumer and trade reputation with its mass market Halls brand. In the last two years, the company’s Eden Zero Threshold™ greenhouse range has seen a 53% sales increase, according to annual sales figures reported by the company, bringing the Eden brand to the forefront of the market. There are now over 160 Eden greenhouse dealers giving nationwide coverage.
Marketing manager Pete Monahan (pictured) commented: “This latest move is a logical progression, aligning our good, better, best sales strategy with activities throughout Europe. Our customers will still enjoy the fantastic customer service that we have become known for and our new product development program will continue as before.”