Wildlife World has adopted its considerable experience in supplying retailers with high quality wildlife products to produce the display that uses sound and video to communicate their message to the consumer. Designing and manufacturing wildlife products for over 15 years, Wildlife World distribute worldwide to domestic retailers and conservation organisations.
The concept of a specifically designed retail display is a solution to the issue Wildlife World identified within the wildlife retail sector. Although a fantastic range of nature products is available in stores there is a lack of communication on where and how best they are used. This display allows retailers to create engaging promotional features for many plants, seeds and ‘make your own’ habitat components, such as bee nesters or insect hotels.
Norman Sellers, MD of Wildlife World explains, “We have worked for many years with top garden and leisure retailers and witness first-hand the great efforts they go to in promoting conservation products and an environmentally friendly ethos. We have created the interactive retail display to help retailers educate the consumer on wildlife products so they have a thorough understanding of what they are buying and are equipped with the knowledge to ensure they gain the most from their purchase. Allowing stores to educate while increasing sales will enhance the brand’s image and encourage returning custom as it will guarantee high level product satisfaction.”
The bee and butterfly promotional display incorporates sound and video that carries links which users can follow to find further relevant information. The stand also has facilities for the retailers to add individual touches by creating displays of plants and complementary products.