SBM Life Science and E. P. Barrus have announced a new joint merchandising partnership for the UK garden centre sector.
The SBM portfolio of brands, which includes Baby Bio, Phostrogen, Toprose, Provanto, Job Done, Solabiol and Maxicrop, will be merchandised in key garden centres by the recently expanded Barrus merchandising team.
Barrus’ team offers merchandising solutions and support to garden centres nationwide for its extensive line-up of garden tool and accessory brands including WOLF-Garten, Wilkinson Sword and Town & Country.
SBM LifeScience Ltd head Darren Brown commented: “The Barrus merchandising team are highly respected in the industry for the level of service they provide to garden centres across their premium quality gardening brands. We feel the blending of our two well-regarded gardening portfolios will create a powerful merchandising resource for garden centres to utilise.”
Barrus sales and marketing director Tim Hart added: “This new partnership enables us to service the needs of garden centres by providing a consistent, and reliable merchandising proposition for both our brands and those of SBM. Our professional, highly-trained team has developed trusted relationships with our customers delivering a professional and flexible merchandising service.”
This new merchandising service will commence January 2019.