The polypropylene and mixed fibre brushes have been re-launched, with eye-catching mixed teal and mint green bristles replacing the original dark green version, to add vibrancy to the range and help the products stand out on the green display.
The wood used for the brushes comes from sustainable forests that have been accredited by the Forestry Stewardship Council (FSC).
The labelling on the brushes has also been updated in line with the new style glove tickets, which bring clarity and simplicity to the range and will make it easy for consumers to make the right product choice at point of purchase.
When Town & Country first introduced its brush range onto the retail market back in 2006, the company believed that with the right range of products and given the right treatment in store, this is a category that would yield excellent sales and increased stock turn. The additional credentials of being UK manufactured and environmentally friendly have added to the appeal of this range as consumers continue to address their carbon footprint.
The Town & Country brush range comprises a one metre display stand which houses a core range of broom heads and handles that has been developed to satisfy all consumer needs.
The range benefits from an easy screw-in mechanism which provides a secure and lasting fit with just a few quick turns of the handle in the brush head. There are seven styles of heads to choose from and two sizes of handles on offer.