They are encouraging customers to go along for a weekend of talks and demonstrations on how to get the best tomato crop ever.
Expert Philip Aubrey will be passing on his top tips for growing tomatoes and other vegetables.
Youngsters can also come in to the store and pot up free young tomato plants to take home to grow, ready for the Webbs grand tomato growing competition finals in July.
The event is being run in partnership with Suttons seed company.
The weekend is at the start of a host of Easter activities at Webbs, Wychbold from Saturday 4th to Sunday 19th April (except Sunday 12th April, Easter Sunday, when Webbs is closed.) These include a free Easter trail with a chocolate reward, fair rides, Easter potting workshops and entertainment from Professor Pepperpot.
Ed Webb, Executive Chairman, said: “There is so much interest now in growing your own veg and I’m sure the Tomato Festival will inspire many gardeners to get started. For experienced gardeners there is the chance to pick up some top tips from experts on how to make sure they grow the best crop to enjoy the tastiest tomatoes.
He added, “The Easter holidays are an ideal time to get out in the fresh air and enjoy a saunter with the children round the Riverside Gardens which are bursting with life at this time of year. And youngsters just love to get their hands dirty with the potting workshops and have something great to show at the end of it. We’ve lots to keep children and their families occupied without having to dig too deep into your pockets this holidays.”
For more information on dates and times please visit www.webbsdirect.co.uk or call 01527 860000.